SEO & GEO Strategist · SocialPanga · Gurugram

Saksham
Kalra

T-Shaped Digital Marketer with 5+ years turning organic search into measurable business growth. From technical audits to strategy - I live in the data.

Let's Talk → Read the Blog
Saksham Kalra
5+
Years in SEO
30+
Brands Grown
1000+
Top Rankings Achieved
∞
Curiosity for Data
About

I Help Brands
Win in AI & Search.

I have spent the last 5+ years working in SEO, but the biggest shift in my career came when I stopped thinking about rankings and started thinking about data - what it tells you, what it hides, and how to use it to build better strategies.

Currently as an SEO & GEO Lead at SocialPanga (an award-winning creative & digital agency with 350+ professionals), I have led organic growth strategies for clients across healthcare, e-commerce, and B2B - driving real traffic and real revenue.

From ranking multiple long and short-tail keywords to building GTM/GA4 tracking setups from scratch - I'm most alive when the problem is hard.

Core Skills
Audits & Growth Strategies
On-Page, Off-Page & Technical SEO
Content Strategy
Local SEO
Data Analysis & Visualisation
Custom Conversions Tracking
Data Layers
Google Tag Manager
Google Analytics 4
Data Studio
Ahrefs / SEMRush / Vryse(GEO)
SQL Basics
Team Management & Leadership
Client Relations Management
Experience

Where I have Built

May 2024 – Present
SocialPanga
Senior SEO Specialist -> SEO Lead
Leading SEO & GEO strategy and execution for enterprise clients at one of India's top creative & digital agencies. Managing end-to-end campaigns across technical audits, content, and link acquisition. Clients include brands in Healthcare, BFSI, Retail, Automotive & B2B verticals.
March 2023 - May 2024
EZ Rankings IT Services
SEO Team Lead
Built and executed SEO roadmaps, drove keyword visibility in competitive sectors, and developed data-driven content briefs for editorial teams.
October 2020 - March 2023
New Vision Digital
SEO Trainee -> Senior SEO Specialist
Progressed from trainee to specialist level, gaining hands-on experience across industries, site types, and algorithm cycles.
What I Do

Expertise & Services

01
📈
Organic Growth Strategy
Full-funnel keyword mapping, search intent analysis, and content strategies that align with your business goals - not just traffic vanity metrics.
02
🔍
Technical SEO
Deep crawls, Core Web Vitals, indexation fixes, structured data, and site architecture - the foundations that make everything else work.
03
📍
Local SEO
GBP optimisation, local citations, and geo-targeted content that puts your business on the map where customers are actually searching.
04
🏷️
Analytics & Tracking
GA4 setups, GTM implementations, custom event tracking, and dashboards that give you clean, actionable data instead of noise.
05
✍️
Content Strategy
SEO-informed content briefs, topical authority planning, and editorial calendars that compound over time to own your niche.
06
🔗
Link Building
Backlink acquisition through digital PR, outreach, and building genuinely link-worthy assets that attract authority.
From the Blog

Latest Writing

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Contact

Let's Build
Something.

Whether it's a brand that needs to grow organically, a tricky technical problem, or just a chat about SEO - I'm always happy to talk.

in linkedin.com/in/sakshamkalrask ◎ @sakshamkalrask ✉ contact@sakshamkalra.com